Monday, 16 February 2009

Reading and meeting for a Tremendous Life

Reading and meeting are the keys to a Tremendous life

Like many in business, and with an interest in the success habits of others, I’m an avid reader.

I was reminded again of the power of a well written phrase when I picked up an article celebrating the life of Charles “Tremendous” Jones, an inspirational American speaker, author and life coach who died in 2008.

For six decades he toured the world imparting his wisdom and touching the lives of millions of people, but the one thing he’ll be remembered for above all else is a simple 26-word mantra –

“You are the same today as you will be next year except for two things: the people you meet and the books you read.”

It’s a beautifully simplistic view of course, but how true! If you read nothing and meet no-one for 12 months, it’s highly unlikely you’ll be particularly successful.

It’s also a given in that statement that it matters what you read and who you meet. If you read the Beano and meet only the postman every day, you’ll get what you get.

In a life devoted to advancing the understanding of business fundamentals, Jones published nine books, all of which have become reference works of their kind.

I’m about to re-read my copy of his 2 million selling “Life is Tremendous”, still available online and in bookshops.

Peppered with memorable quotes such as “To know what to do is wisdom. To know how to do it is skill”, his output consistently redefined how we should think about generating lasting wealth and happiness.

Like many business icons, he was a passionate philanthropist, and firmly believed not only that to receive anything you first have to give something, but also that giving is simply returning what you owe anyway. “Everything I have was a gift from someone”, he said recently.

Charlie also said that the secret to success is two words – “I will”, as against “I’ll think about it” or “I might”, or (God forbid) “I can’t”.

This year I’m going to follow Charlie’s “Tremendous” guidance. I WILL meet some more exceptional people, and I WILL read some more amazing books. I hope you do too.

Jon Cooper is the founder of JupiterDawn.com business consulting.
Email jon@jupiterdawn.com with feedback and business strategy queries.

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